Personal Injury Law
Helping a personal injury firm increase local visibility & lead opportunities.
No. 01The problem
Where the firm started.
—Poor local visibility
—Low Google Maps rankings
—Outdated website
—Low organic traffic
—Few inbound calls
—Weak online authority
—Strong local competition
—Poor conversion rate
No. 02Our approach
The strategy, stage by stage.
01
Research
Keyword research, competitor analysis, and market research.
02
Foundation
Website, technical SEO, and Google Business Profile improvements.
03
Visibility
Local SEO, content, citations, and authority building.
04
Conversion
Improve website pages and conversion paths.
05
Optimization
Monitor performance and continuously improve.
No. 03What we implemented
The work, in full.
Local SEO
Google Business Profile
Website optimization
Keyword strategy
Content strategy
Local citations
Backlinks / authority
AI-powered content
Conversion optimization
No. 04Before & after
From invisible to competitive.
Before
Low search visibility
Weak Google Maps presence
Outdated website
Low organic traffic
Limited inquiries
After
Improved local visibility
Stronger Maps presence
Optimized website
Increased organic traffic
More lead opportunities
No. 05The results
What changed.
+XX%
Organic traffic
+XX%
Local visibility
+XX
Phone calls
+XX
Qualified leads
+XX
Consultation bookings
Metrics shown are placeholders and will be replaced with this client's actual reporting data. Any metric without confirmed data is left off rather than estimated.
No. 06What we learned
What we learned from this campaign
[Once this case study has real client data, this section will hold a client testimonial. Until then, it holds the strategic insight worth carrying into the next law firm's campaign — framed honestly around what worked and why.]
No. 07The takeaway
What this case study shows.
Visibility alone doesn't generate cases.
Search visibility+
Strong website+
Trust+
Conversion+
Consistent optimization
Want to see what we could do for your law firm?
Let's analyze your current online presence and identify the biggest opportunities to generate more visibility, leads, calls, and consultations.
No long sales pitch. Just a short conversation about your firm's growth opportunities.